There’s also more information about the offer on our website.For enterprise customers and partners, we will continue to deliver exclusive value and offer extensive flexibility in how Windows 10 is deployed and managed as Windows evolves to become a service.For companies that require these enterprise-grade capabilities, Windows Software Assurance (SA) will continue to offer the best and most comprehensive benefits.
I’ve had the opportunity to speak to a lot of people since our January 21 announcement.
I have heard a few questions about how we will deliver Windows as a Service and what it means to deliver new features to the same device.
Rather than waiting for the next major release, Microsoft will provide new features and functionality and deliver security updates and critical fixes on a regular basis.
On January 21, Terry Myerson announced that a free upgrade for Windows 10 will be made available to customers running Windows 7, Windows 8.1 and Windows Phone 8.1 devices who upgrade in the first year after launch*.
This is something we think consumers and many small businesses will be really excited about, given it is the first time we have offered a free upgrade on this scale.
We believe this will allow hundreds of millions of customers to upgrade to Windows 10 soon after launch, create a broad opportunity for our ecosystem partners to drive innovation, and deliver value to all Windows 10 customers.And as Terry said last week, this is much more than a one-time upgrade: once a Windows device is upgraded to Windows 10, we will continue to keep it current via Windows Update for the supported lifetime** of the device – at no cost.We think of this as Windows as a Service, and think that it’s remarkable news for many of our customers and partners.As an example, customers running Windows 7 Pro and Windows 8/8.1 Pro, like small businesses, have an opportunity to upgrade to Windows 10 for free in the first year.It would allow them to take advantage of the latest innovation, and enable their devices to stay up to date with latest features and security updates going forward.We recommend those customers take advantage of the upgrade within the first year, as soon as it is available.